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100 days to make an impact
Posted by Suzi / 27th November 2009 in Advertising, Viral
Earlier in the year we challenged our Creative Advertising students to make an impact, to get everybody talking about something through word-of-mouse, with only 100 days to do it in.
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End of Year Ad Show impresses
Posted by Suzi / 19th November 2009 in Advertising, Broadcast Media, Insiders Guide, People, Print, Viral
What happens at the end of the year for Creative Advertising students? The end of year show. It was held last night with great success.
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Ads on TV: How’d they do that?!
Posted by Suzi / 11th November 2009 in Advertising, Broadcast Media, Interactive, People, Viral
Have you ever seen an ad on tv and wondered “how did they do that?!”. There are a few ads around at the moment that have had me thinking, so I went and found out.
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MDS student inspires film promotion
Posted by Suzi / 19th October 2009 in Advertising, People, Viral
The story of how one MDS Creative Advertising assignment sparked an idea for the promotion of a movie soon to be released in New Zealand.
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Great ads: Instant Kiwi
Posted by Suzi / 21st September 2009 in Advertising, Broadcast Media, Viral
Mexi-Doug is back, featuring in Instant Kiwi ads that have been brought back to life.
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Borderline Talent at MDS
Posted by Suzi / 10th August 2009 in Advertising, Insiders Guide, Viral
Our Creative Advertising students created videos of their ‘borderline talents’ for new Eta product, Skof. Find out more about what borderline talents are, and watch the videos here.
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Reviving the cassette tape
Posted by Jen Corbett / 1st July 2009 in Advertising, Viral
If you are old enough to appreciate the nostalgia of the cassette tape, or young enough to be interested in its retro kitsch goodness, take a look at the analog amnesty.
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Eyebrow action!
Posted by Steph / 22nd May 2009 in Advertising, Innovation, Motion Design, Movie Theatre, Viral
A daring advertising campaign: little to no connection to the advertised product, but Cadbury gets a great mileage out of its recent ads as far as viral campaign, word-of-mouth, and entertainment go. The brand is stirring away from traditional adverts for their Cadbury Dairy Milk.
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Auckland Freezes. April 17th 2009. You’re invited!
Posted by Jen Corbett / 7th April 2009 in 3D.VFX, Advertising, Game.Dev, Graphic Design, Interactive, Viral
Ever wanted to participate in one of those random events organised by strangers via mobile phone/facebook/email/ twitter? Here’s your chance!
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The Secret Word is Different, But The Secret Word Isn’t Different!
Posted by Alpha Blogger / 30th March 2009 in Alpha Blogger, Broadcast Media, Viral
Well, the long excruciating wait is over! Your favorite red top is back with everything that excites you.
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